.guide-layout{padding-top:0;padding-bottom:4rem}.guide-layout .guide-sidebar{margin-top:4.5rem}.guide-layout .guide-sidebar__sticky{top:7rem}@media only screen and (min-width:992px){.guide-layout .guide-sidebar__sticky{max-height:calc(100vh - 8.5rem);overflow-y:auto;overscroll-behavior:contain;scrollbar-width:none;-ms-overflow-style:none}.guide-layout .guide-sidebar__sticky::-webkit-scrollbar{width:0;height:0}}.guide-layout .guide-toc-card{padding:0;border:0;background:transparent;border-radius:0;margin-bottom:0}.guide-layout .guide-toc-card .toc-heading{padding-bottom:.75rem;margin-bottom:.75rem;font-size:.75rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:#151515}.guide-layout .guide-toc-list{margin:0;padding:0;list-style:none}.guide-layout .guide-toc-list li{border-top:1px solid rgba(0,0,0,.125);margin:0}.guide-layout .guide-toc-list a{display:block;padding:.85rem 0;color:#212529;font-size:.95rem;line-height:1.45;text-decoration:none}.guide-layout .guide-toc-list a:hover,.guide-layout .guide-toc-list a:focus{color:#2d5aaa}.guide-layout .guide-toc-list a.is-active{color:#2d5aaa;font-weight:700}.guide-layout .guide-main{color:#212529}.guide-layout .guide-main__header{padding:3rem 0 1rem}.guide-layout .guide-main .rank-math-breadcrumb{margin-bottom:1.5rem;color:#6c757d}.guide-layout .guide-main .rank-math-breadcrumb p{margin:0;font-size:.875rem;line-height:1.4}.guide-layout .guide-main .rank-math-breadcrumb a,.guide-layout .guide-main .rank-math-breadcrumb .last,.guide-layout .guide-main .rank-math-breadcrumb .separator{color:inherit}.guide-layout .guide-main h1{font-size:clamp(2.3rem,4vw,3.55rem);line-height:1.04;letter-spacing:-.03em;margin-bottom:1.1rem}.guide-layout .guide-main .sub{max-width:48rem;margin-bottom:2rem;color:#495057;font-size:1.1875rem;line-height:1.65}.guide-layout .guide-main .author-row{display:flex;align-items:center;gap:1rem;margin-bottom:2.5rem;flex-wrap:wrap}.guide-layout .guide-main .author-row img{width:64px;height:64px;border-radius:50%;flex:0 0 auto}.guide-layout .guide-main .author-row .meta{color:#6c757d;font-size:.95rem;line-height:1.6}.guide-layout .guide-main .author-row .meta strong,.guide-layout .guide-main .author-row .meta a{color:#212529}.guide-layout .guide-main .author-row .meta a{text-decoration:none}.guide-layout .guide-main .author-row .meta a:hover,.guide-layout .guide-main .author-row .meta a:focus{color:#2d5aaa;text-decoration:underline}.guide-layout .guide-main .card-intro{background:#f3f4f6;border-radius:1rem;padding:2rem;margin:0 0 3rem}.guide-layout .guide-main h2{font-size:clamp(2rem,3vw,2.75rem);line-height:1.12;margin-bottom:1.25rem}.guide-layout .guide-main h3{font-size:1.35rem;line-height:1.3;margin-bottom:.85rem}.guide-layout .guide-main p,.guide-layout .guide-main li{font-size:1.0625rem;line-height:1.8}.guide-layout .guide-main ul,.guide-layout .guide-main ol{padding-left:1.5rem;margin-bottom:1.5rem}.guide-layout .guide-main .guide-cta{padding:1rem 0 3rem;text-align:center}.guide-layout .guide-main .guide-cta img{width:60px;height:60px;margin-bottom:1rem}.guide-layout .guide-main .guide-cta p{max-width:42rem;margin:0 auto 1.5rem}.guide-article .guide-section{margin:0 0 3rem;scroll-margin-top:calc(var(--hello-bar-h, 0px) + 6rem)}.guide-article .guide-section--tight{margin-bottom:2.25rem}.guide-article .guide-figure{margin:0}.guide-article .guide-figure img{display:block;width:100%;height:auto;border-radius:1rem;box-shadow:0 24px 60px #1118271f}.guide-article .guide-card-grid{display:grid;gap:1rem;margin-top:1.5rem}.guide-article .guide-card-grid--two{grid-template-columns:repeat(2,minmax(0,1fr))}.guide-article .guide-card-grid--three{grid-template-columns:repeat(3,minmax(0,1fr))}.guide-article .guide-card{background:#f8fafc;border:1px solid rgba(148,163,184,.22);border-radius:1rem;padding:1.25rem;box-shadow:0 14px 32px #0f172a0f}.guide-article .guide-card p:last-child,.guide-article .guide-faq__body p:last-child,.guide-article .guide-story-card p:last-child{margin-bottom:0}.guide-article .guide-card__eyebrow{display:inline-flex;align-items:center;margin-bottom:.8rem;padding:.25rem .65rem;border-radius:999px;background:#2d5aaa1a;color:#2d5aaa;font-size:.78rem;font-weight:700;letter-spacing:.04em;text-transform:uppercase}.guide-article .guide-table-wrap{margin-top:1.5rem;overflow-x:auto;border-radius:1rem;border:1px solid rgba(148,163,184,.24);box-shadow:0 18px 42px #0f172a14}.guide-article .guide-table{width:100%;border-collapse:collapse;background:#fff;min-width:44rem}.guide-article .guide-table th,.guide-article .guide-table td{padding:1rem 1.1rem;border-bottom:1px solid rgba(148,163,184,.2);text-align:left;vertical-align:top}.guide-article .guide-table thead th{background:#0f172a;color:#fff;font-size:.9rem;letter-spacing:.03em;text-transform:uppercase}.guide-article .guide-table tbody tr:last-child td{border-bottom:0}.guide-article .guide-story-card{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(240px,.85fr);gap:1.5rem;align-items:center;margin-top:1.5rem;padding:1.5rem;border-radius:1.25rem;background:linear-gradient(135deg,#eef4ff,#f8fbff);border:1px solid rgba(45,90,170,.14)}.guide-article .guide-story-card img{display:block;width:100%;height:auto;border-radius:1rem}.guide-article .guide-story-card .btn{margin-top:.75rem}.guide-article .guide-criteria{list-style:none;padding:0;margin:1.5rem 0 0}.guide-article .guide-criteria li+li{margin-top:1rem}.guide-article .guide-criteria li{padding:1.25rem;border-radius:1rem;background:#fff;border:1px solid rgba(148,163,184,.24);box-shadow:0 14px 28px #0f172a0d}.guide-article .guide-faq-list{margin-top:1.5rem}.guide-article .guide-faq{border:1px solid rgba(148,163,184,.22);border-radius:1rem;background:#fff;overflow:hidden;box-shadow:0 12px 26px #0f172a0d}.guide-article .guide-faq+.guide-faq{margin-top:.9rem}.guide-article .guide-faq summary{cursor:pointer;list-style:none;padding:1.1rem 1.25rem;font-size:1.1rem;font-weight:700;line-height:1.45;display:flex;align-items:center;justify-content:space-between;gap:1rem}.guide-article .guide-faq summary::-webkit-details-marker{display:none}.guide-article .guide-faq summary:after{content:"+";color:#2d5aaa;font-size:1.5rem;line-height:1;flex:0 0 auto}.guide-article .guide-faq[open] summary:after{content:"−"}.guide-article .guide-faq__body{padding:0 1.25rem 1.25rem}.guide-layout .guide-main .guide-cta .btn{text-transform:uppercase;letter-spacing:.02em}.page--healthcare-analytics .healthcare-dashboard-title h2{color:#ec417a!important;font-size:1.5rem;font-weight:400}@media only screen and (max-width:991.98px){.guide-layout{padding-top:2rem}.guide-layout .guide-sidebar{margin-top:0;margin-bottom:2rem}.guide-layout .guide-main__header{padding-top:0}.guide-layout .guide-main .card-intro{padding:1.5rem}.guide-article .guide-card-grid--two,.guide-article .guide-card-grid--three,.guide-article .guide-story-card{grid-template-columns:1fr}.guide-article .guide-table th,.guide-article .guide-table td,.guide-article .guide-faq summary,.guide-article .guide-faq__body,.guide-article .guide-criteria li,.guide-article .guide-card,.guide-article .guide-story-card{padding-left:1rem;padding-right:1rem}}.guide-hero{position:relative;overflow:hidden;padding:4.5rem clamp(1.25rem,6vw,6rem);background:radial-gradient(600px 420px at 100% 0%,rgba(251,183,100,.25),transparent 70%),radial-gradient(640px 460px at 0% 100%,rgba(247,141,167,.22),transparent 70%),#f6f7fa}.guide-hero__inner{max-width:1180px;margin:0 auto;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,420px),1fr));gap:3rem;align-items:center}.guide-hero__copy{min-width:0}.guide-hero__eyebrow{margin:0 0 1rem;font-size:.8125rem;font-weight:700;line-height:1.2;letter-spacing:.06em;text-transform:uppercase;color:#ec417a}.guide-hero__title{margin:0 0 1.5rem;font-size:clamp(2.375rem,5vw,3.625rem);font-weight:700;line-height:1.1;color:#222;text-wrap:balance}.guide-hero__accent{color:#ec417a}.guide-hero__intro{margin:0 0 2rem;max-width:600px;font-size:1.125rem;line-height:1.65;color:#414141}.guide-hero__byline{display:flex;gap:1rem;align-items:center;font-size:1rem;line-height:1.5;color:#414141}.guide-hero__byline img{width:52px;height:52px;flex-shrink:0;border-radius:50%;object-fit:cover}.guide-hero__byline a{font-weight:700;color:#376fd1;text-decoration:none}.guide-hero__meta{color:#868686}.guide-hero__art{min-width:0;width:100%;max-width:500px;justify-self:center}.guide-hero__art img{display:block;width:88%;height:auto;margin:0 auto}.guide-sidebar-cta{margin-top:1.75rem;padding:1.25rem;border-radius:.75rem;background:#f6f7fa;display:flex;flex-direction:column;gap:.875rem;align-items:flex-start}.guide-sidebar-cta p{margin:0;font-size:.9375rem;font-weight:700;line-height:1.4;color:#222}.guide-sidebar-cta .btn,.guide-sidebar-cta .btn:hover,.guide-sidebar-cta .btn:focus{background:#4b4ded;border:0;border-radius:999px;color:#fff;font-size:.9375rem;font-weight:700;padding:.7rem 1.4rem;text-decoration:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-eyebrow{margin:0 0 .75rem;font-size:.8125rem;font-weight:700;line-height:1.2;letter-spacing:.06em;text-transform:uppercase;color:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approaches{display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:1rem;margin:0 0 2rem;padding:0;list-style:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach{border:1px solid #e7e7ef;border-radius:.75rem;overflow:hidden;display:grid;grid-template-rows:subgrid;grid-row:span 4;row-gap:0;background:#fff}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__head{padding:1rem 1.25rem;color:#fff;font-size:1.125rem;font-weight:700;line-height:1.3;background:#2b46bb}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach:nth-child(2) .bvb-approach__head{background:#1e2a44}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach:nth-child(3) .bvb-approach__head{background:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__cell{padding:.5rem 1.25rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__cell:first-of-type{padding-top:1.25rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__cell:last-child{margin:0 1.25rem;padding:1rem 0 1.25rem;border-top:1px solid #e7e7ef}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__cell:last-child .bvb-label{color:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__cell:last-child p:not(.bvb-label){font-weight:700;font-size:.9375rem!important;line-height:1.55;color:#222!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-label{margin:0 0 .375rem;font-size:.6875rem;font-weight:700;line-height:1.2;letter-spacing:.08em;text-transform:uppercase;color:#868686}.page--embedded-analytics-build-vs-buy .guide-main .bvb-approach__cell p:last-child,.page--embedded-analytics-build-vs-buy .guide-main .bvb-row__cell p:last-child{margin-bottom:0;font-size:.9375rem;line-height:1.6;color:#414141}.page--embedded-analytics-build-vs-buy .guide-main .bvb-rows{margin:1.5rem 0 0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-rows__head,.page--embedded-analytics-build-vs-buy .guide-main .bvb-row{display:grid;grid-template-columns:minmax(120px,.7fr) minmax(0,1.25fr) minmax(0,1.05fr);gap:.625rem 2rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-rows__head{padding:0 0 .875rem;font-size:.6875rem;font-weight:700;line-height:1.2;letter-spacing:.08em;text-transform:uppercase;color:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-row{padding:1.375rem 0;border-top:1px solid #e7e7ef}.page--embedded-analytics-build-vs-buy .guide-main .bvb-row__term{font-size:1.0625rem;font-weight:700;line-height:1.35;color:#222}.page--embedded-analytics-build-vs-buy .guide-main .bvb-checks{background:#f6f7fa;border-radius:1rem;padding:1.75rem;display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:1rem 2rem;margin:0 0 1.75rem;list-style:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-checks li{display:flex;gap:.75rem;font-size:.9375rem;line-height:1.55;color:#222;padding:0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-checks svg{flex-shrink:0;margin-top:3px}.page--embedded-analytics-build-vs-buy .guide-main .bvb-icon-list{display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:1.25rem;margin:1.5rem 0 1.75rem;padding:0;list-style:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-icon-list li{display:flex;flex-direction:column;gap:1.25rem;border:1px solid #e7e7ef;border-radius:.75rem;padding:1.75rem 1.625rem;background:#fff;font-size:1.0625rem;font-weight:700;line-height:1.45;color:#414141}.page--embedded-analytics-build-vs-buy .guide-main .bvb-icon-list__tile{display:flex;align-items:center;justify-content:center;width:44px;height:44px;background:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-icon-list__tile img{width:100%;height:100%}.page--embedded-analytics-build-vs-buy .guide-main .bvb-callout{background:#e9edfb;border-radius:.75rem;padding:1.5rem 1.75rem;margin:1.75rem 0 0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-callout p{margin:0;font-size:1rem;line-height:1.7;color:#222}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner{margin:2.5rem 0 0;border-radius:1rem;padding:1.75rem 2rem;display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:1.25rem 2rem;background:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__text{flex:1 1 320px;min-width:0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__title{margin:0 0 .375rem;font-size:1.375rem;font-weight:700;line-height:1.3;color:#fff}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__sub{margin:0;font-size:1rem;line-height:1.6;color:#fff}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__btn,.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__btn:hover,.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__btn:focus{flex:0 0 auto;background:#fff;color:#2b46bb;border:0;border-radius:999px;padding:.8rem 1.6rem;font-size:.9375rem;font-weight:700;text-decoration:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers{background:#f6f7fa;border-radius:1rem;padding:2rem;margin:2rem 0 2.75rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers h3{margin:0 0 .625rem;font-size:1.375rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers__list{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:.875rem;margin:1.5rem 0 0;padding:0;list-style:none;counter-reset:bvb-answer}.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers__list li{counter-increment:bvb-answer;background:#fff;border:1px solid #e7e7ef;border-radius:.75rem;padding:1.375rem;display:flex;flex-direction:column;gap:.625rem;font-size:.9375rem;line-height:1.6;color:#414141}.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers__list li:before{content:counter(bvb-answer);width:32px;height:32px;border-radius:8px;background:#2b46bb;color:#fff;display:flex;align-items:center;justify-content:center;font-size:.9375rem;font-weight:700;line-height:1}.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers__list strong{display:block;font-size:1rem;line-height:1.45;color:#222}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score{border:1px solid #e7e7ef;border-radius:1rem;overflow:hidden;margin:1.75rem 0 0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__head,.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__row{display:grid;grid-template-columns:repeat(auto-fit,minmax(200px,1fr));gap:.5rem 1.5rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__head{background:#1e2a44;color:#fff;padding:.875rem 1.5rem;font-size:.6875rem;font-weight:700;line-height:1.3;letter-spacing:.08em;text-transform:uppercase}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__row{padding:1.25rem 1.5rem;border-top:1px solid #e7e7ef}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__row:nth-child(2n){background:#f6f7fa}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__row>div{font-size:.9375rem;line-height:1.6;color:#414141}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__scenario{font-size:1rem!important;font-weight:700;color:#222!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__signal{color:#0e0e2c!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroups{display:grid;grid-template-columns:repeat(auto-fit,minmax(300px,1fr));gap:1.25rem;margin-top:1.5rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroup{background:#fff;border:1px solid #e7e7ef;border-radius:1rem;padding:1.5rem 1.5rem .5rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroup h3{margin:0 0 .5rem;font-size:.875rem;font-weight:700;line-height:1.4;letter-spacing:.03em;text-transform:uppercase;color:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroup ol{margin:0;padding:0;list-style:none;counter-reset:bvb-q var(--bvb-q-start, 0)}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroup li{counter-increment:bvb-q;display:flex;gap:.875rem;padding:.875rem 0;font-size:1rem;line-height:1.6;color:#222}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroup li+li{border-top:1px solid #e7e7ef}.page--embedded-analytics-build-vs-buy .guide-main .bvb-qgroup li:before{content:counter(bvb-q,decimal-leading-zero);flex-shrink:0;width:22px;font:700 .8125rem/1.7 Monaco,Menlo,monospace;color:#8c8ca1}.page--embedded-analytics-build-vs-buy .guide-faq-list{display:flex;flex-direction:column;gap:.625rem}.page--embedded-analytics-build-vs-buy .guide-faq{border:1px solid #e7e7ef;border-radius:.625rem;background:#fff;padding:1.25rem 1.375rem}.page--embedded-analytics-build-vs-buy .guide-faq summary{display:flex;justify-content:space-between;gap:1rem;padding:0;font-size:1.0625rem;font-weight:700;line-height:1.4;color:#222;cursor:pointer;list-style:none}.page--embedded-analytics-build-vs-buy .guide-faq summary::-webkit-details-marker{display:none}.page--embedded-analytics-build-vs-buy .guide-faq summary:after{content:"+";color:#ec417a;font-size:1.25rem;line-height:1}.page--embedded-analytics-build-vs-buy .guide-faq[open] summary:after{content:"−"}.page--embedded-analytics-build-vs-buy .guide-faq__body{padding:0}.page--embedded-analytics-build-vs-buy .guide-faq__body p{margin:.875rem 0 0;font-size:1rem;line-height:1.7;color:#414141}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing{background:#f6f7fa;border-radius:1rem;padding:2.5rem 2rem;text-align:center;margin-top:1rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing__mark{width:48px;height:48px;margin-bottom:1rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing h2{margin-top:0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing .btn,.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing .btn:hover,.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing .btn:focus{background:#2b46bb;border:0;border-radius:999px;color:#fff;font-weight:700;padding:.8rem 1.75rem;text-decoration:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing__next{margin:1.25rem 0 0;font-size:.9375rem;color:#868686}.page--embedded-analytics-build-vs-buy .guide-toc-card{background:none;border:0;padding:0;box-shadow:none}.page--embedded-analytics-build-vs-buy .guide-toc-card .toc-heading{font-size:1.125rem;font-weight:700;line-height:1.2;letter-spacing:.02em;text-transform:uppercase;color:#414141;margin-bottom:1.75rem}.page--embedded-analytics-build-vs-buy .guide-toc-list{display:flex;flex-direction:column;gap:1.25rem}.page--embedded-analytics-build-vs-buy .guide-toc-list li{border:0;padding:0;margin:0}.page--embedded-analytics-build-vs-buy .guide-toc-list a{display:block;padding:0 0 0 1.625rem;border-left:3px solid transparent;font-size:1rem;font-weight:400;line-height:1.45;color:#222;text-decoration:none}.page--embedded-analytics-build-vs-buy .guide-toc-list a.is-active{border-left-color:#2b46bb;color:#2b46bb;font-weight:700}.page--embedded-analytics-build-vs-buy .guide-main{max-width:856px}@media only screen and (min-width:992px){.page--embedded-analytics-build-vs-buy .guide-main{border-left:1px solid #e7e7ef;padding-left:3.5rem}}.page--embedded-analytics-build-vs-buy .guide-section{margin:0;padding:3.5rem 0;border-top:1px solid #e7e7ef}.page--embedded-analytics-build-vs-buy .guide-section:first-of-type{border-top:0;padding-top:2rem}.page--embedded-analytics-build-vs-buy .guide-main h2{font-size:2rem;font-weight:700;line-height:1.25;color:#222;margin:0 0 1.25rem}.page--embedded-analytics-build-vs-buy .guide-main h3{font-size:1.25rem;font-weight:700;line-height:1.3;color:#222;margin:2rem 0 .625rem}.page--embedded-analytics-build-vs-buy .guide-main p{font-size:1.0625rem;line-height:1.7;color:#414141}.page--embedded-analytics-build-vs-buy .guide-main .bvb-figure-panel{background:#f6f7fa;border-radius:1rem;padding:1.5rem;margin:1.75rem 0 0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-figure-panel img{display:block;width:100%;height:auto;border-radius:.5rem;box-shadow:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-tradeoff{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:1rem;margin:1rem 0 0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-tradeoff>div{border:1px solid #e7e7ef;border-radius:.75rem;padding:1.5rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-tradeoff p{margin:0;font-size:1rem!important;line-height:1.7}.page--embedded-analytics-build-vs-buy .guide-main .bvb-tradeoff>div:last-child p{color:#222!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-reveal-panel{background:linear-gradient(160deg,#fdedf3,#f9e3eb);border-radius:1.25rem;overflow:hidden;padding:clamp(1.25rem,4vw,2.25rem);display:flex;flex-direction:column;gap:1.75rem;margin:1.75rem 0 0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-reveal-panel img{display:block;width:calc(100% + 2*clamp(1.25rem,4vw,2.25rem));height:auto;margin:calc(-1*clamp(1.25rem,4vw,2.25rem)) calc(-1*clamp(1.25rem,4vw,2.25rem)) 0;max-width:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-reveal-card{background:#fff;border-radius:.875rem;padding:1.75rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-reveal-card>p:first-child{margin:0 0 1rem;font-size:1.0625rem!important;font-weight:700;color:#222!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-reveal-card .bvb-checks{grid-template-columns:1fr;gap:.875rem;background:none;padding:0;margin:0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose{display:grid;gap:1rem;margin:1.5rem 0 2rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__row{border:1px solid #e7e7ef;border-radius:.875rem;overflow:hidden;display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr))}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__pick{padding:1.5rem;color:#fff;background:#2b46bb}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__row:nth-child(2) .bvb-choose__pick{background:#1e2a44}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__row:nth-child(3) .bvb-choose__pick{background:#ec417a}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__pick .bvb-label{color:#fff;opacity:.85}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__pick p:last-child{margin:0;font-size:1.25rem!important;font-weight:700;line-height:1.3;color:#fff!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__cell{padding:1.5rem;background:#fff}.page--embedded-analytics-build-vs-buy .guide-main .bvb-choose__cell--tint{background:#f6f7fa}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing{background:none;border-radius:0;padding:0;margin:0;text-align:left;display:flex;flex-direction:column;align-items:flex-start;gap:1.25rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing>*{margin:0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing__mark{width:auto;height:56px;margin:0}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing__next{color:#868686;font-size:.9375rem!important}.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing__next a{color:#376fd1}@media only screen and (max-width:575.98px){.guide-hero{padding:2.5rem 1.25rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner,.page--embedded-analytics-build-vs-buy .guide-main .bvb-answers,.page--embedded-analytics-build-vs-buy .guide-main .bvb-checks,.page--embedded-analytics-build-vs-buy .guide-main .bvb-closing{padding:1.25rem}.page--embedded-analytics-build-vs-buy .guide-main .bvb-cta-banner__btn{width:100%;text-align:center}.page--embedded-analytics-build-vs-buy .guide-main .bvb-rows__head{display:none}.page--embedded-analytics-build-vs-buy .guide-main .bvb-row,.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__head,.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__row{grid-template-columns:1fr}.page--embedded-analytics-build-vs-buy .guide-main .bvb-score__head{display:none}}
